
SW Studios
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EIGHTYFIVE CAMPAIGN
ABOUT US
“A fashion ecosystem built on vision, culture and permanence.”

SW STUDIOS is an independent fashion and retail group headquartered in Hanover, Germany.
It develops and distributes the fashion brands EIGHTYFIVE and BUROCS and operates the retail concepts FEATURE and ADD.
The group’s story began with EIGHTYFIVE in 2011. SW STUDIOS was established in 2021 to bring the growing portfolio under one structure.

Today, its work spans brand development, e-commerce, marketplaces, wholesale and physical retail, supported by shared functions in strategy, finance, HR and IT.
Each brand and retail concept has its own position, audience and commercial role.
SW STUDIOS provides the structure that connects them without asking them to look or operate the same.
CONTACT
“We respond ourselves.”
If you have questions about a collaboration, wholesale, press or anything else, reach out.